Crowdfunding, the Power of Social Media to Move Mountains

You make a living by what you get.  You make a life by what you give.   Winston Churchill

Crowdfunding, the Power of Social Media to Move MountainsMore and more social media has been influencing how I get my news.  Just the other day I came across a short film, Caine’s Arcade, on my Facebook wall shared by my friend, Nancy Arter of Outward Media.  The overwhelming response to an online video showcasing a child’s enthusiasm illustrates the capability of social media for fundraising, in this case over $200,000 to date for a scholarship fund.

Recently, Nightly Business Report also featured an in-depth series on crowdfunding.  Social media offers organizations an alternate way to fundraise.  Bake sales, for example, may become a thing of the past.  As noted by Erika Miller, AmeriCorps is using Fundly, the largest social fundraising outlet in the nation, to support teachers.  The options for harnessing the power of crowdfunding are endless.  The Low Line, a project for an underground park in New York City, leaned on Kickstarter to fund its full-scale demonstration.  Accion, the largest microfinance lender in the U.S., partners with Kiva to reach out on the behalf of small business owners.

So, how do you get your news?  What are some examples of online videos that have moved you?  Share your thoughts on how fundraising is changing as a result of social media.

Vanaja R.

Caine’s Arcade Short Film:  A cardboard arcade made by a 9-year old boy
Nightly Business Report
Social Media & Successful School Fundraising 
– Crowdfunder Kickstarter’s Creative Ways 
Crowdfunding:  Transforming the Way Non-Profits Raise Money 


Copyright © 2012 My Marketing Nirvana.  All rights reserved in all media.